Same Day Delivery – What is the customer really expecting?

Same Day Delivery (short: SDD) - everybody is talking about it. Leading e-commerce companies such as Amazon, Zalando and Notebooksbilliger.de are driving this trend, however, is it also accepted by the consumer? sennder asked, in collaboration with Vision Critical, more than 250 regular online shoppers in order to identify the most important needs of customers when choosing their shipping option.